BetterRxCard


Saving Consumers Time and Money on Prescription Drug Costs

Hey, Brazoria County! Your Free Prescription Card is on the Way

by BetterRxCard 21. February 2011 18:34

Brazoria County Tax Assessor-Collector Ro’Vin Garrett announced she has begun mailing the BetterRxCard to county residents. Now, Brazoria residents can save money on prescription drugs at local pharmacies and find lower-cost drug options through our online EquivaMeds service.

 “It is important for our residents to look for these cards within their motor vehicle registration renewal and not throw them away. This card could save them a lot of money,” says Garrett.

Remember, one card may be used by an entire family, there are no income prerequisites and no spending requirements.

In December, 1,500 residents tried the card and 1,100 saved an average of $25 per prescription just by handing it to the pharmacist at the checkout counter.

Approximately 1,000 cards will be mailed out weekly until all 102,000 residents receive their card. Please contact us, if you need more information.

Ten Reasons Why Cities and Counties Should Adopt the BetterRxCard Initiative

by BetterRxCard 5. January 2011 22:49

The BetterRxCard is the most comprehensive of any prescription card program. There are ten key tactical components to our initiative. Combined, they give counties the support necessary to provide a successful program to their community members.

 

1) EquivaMeds — You cannot use any discount drug card program if you already have insurance … unless you have the BetterRxCard.

 

Ours is the first program that doesn’t limit benefits to only the uninsured. EquivaMeds is a collection of smart databases created by a physician that search for options a doctor might prescribe for a certain drug while at the same time carefully measuring cost savings. More than 95% of physicians receiving this information from EquivaMeds have approved the lower cost options recommended for their patient. Combining EquivaMeds with the BetterRxCard program extends potential benefits to more people – 4.7 times more people – than any other discount card program. EquivaMeds can’t help everyone, but with thousands of the most popular brand name prescription drugs in our databases, we can help many people save an awful lot of money. The most recent average annual savings per user at their pharmacy was more than $800.

 

2) Best Discounts — Every discount drug card has a pharmacy benefit vendor that performs the claims processing and provides the pharmacy network. Most have selected a pharmacy benefit manager (PBM) as the basis for their card programs. After reviewing dozens of PBM offers we chose not to use a PBM at all. Instead, we chose the new and different breed known as a pharmacy benefit administrator (PBA).

 

Unlike PBMs, PBAs do not have direct relationships with pharmaceutical companies, eliminating rebate controversy or secretive payments for operating special programs for which compensation is received. PBAs are paid only a small administrative fee for adjudicating the claim. This helps keep systemic costs under control while providing a lower cost at the pharmacy for the cardholder.

 

3) No Limits. No Kidding — To make it easy for cardholders and partners we offer the following attributes:

 

· Free to the cardholder

· Free for the county

· No registration

· No personal information ever required for our discount card

· No age, income or residency limitations

· No expiration date

· No annual card limits

· Bilingual cards

· 40+ English and individually translated Spanish web pages

· Toll-free customer service

 

4) Co-branded Card Printing – BetterRxCard provides printed, co-branded cards that include a unique numbering system that tracks how the card is being used. It’s a strategic way of measuring the effectiveness of the program and it helps counties understand the needs of their community better.

 

5) Stock, Re-load and Distribute – When you become a partner with us, we won’t leave you stranded. We’ll spend two days on location helping promote the program. We’ll make sure that local county offices, pharmacies and like-minded organizations are stocked with our discount drug cards, and we’ll make sure they stay stocked.

 

6) Meet the Press — From press releases to press conferences, we’ll craft a message to help get the word out, and repeat the process several months later. This will help keep your community informed and reinforce your message.

 

7) Content Sharing – We’ll help provide content for your website that correlates to our BetterRxCard online landing page. People will always know that they can trust you for cutting edge information because you’ll be linking back to our website. We pride ourselves on providing our customers with the most up-to-date information available.

 

8) Web Presence and Search – Our website is search engine optimized. We consistently rank at the top of Internet search results with the heavy-hitters such as Google, Bing and Yahoo. We’re keyword specific and update our site with relevant content daily. By linking to your site, that helps your web presence as well.

 

9) Newsletter – In addition to our streamlined web search plan, we also publish a newsletter. This optional customer communication is received electronically by more than one thousand customers who have voluntarily opted-in to receive our beneficial updates, and that number is growing daily.

 

10) Social Networking – We’re actively spreading the word about the BetterRxCard, EquivaMeds and our partners on Facebook, Twitter and virtual health forums.

 

Interested in becoming a partner? Learn more here.

Give Us Your Tired, Your Poor, Your Underinsured: BetterRxCard Can Help

by BetterRxCard 16. December 2010 01:07

On average, nearly 23% of hard-working Americans are uninsured. Even more are underinsured and lack a prescription plan or have an insurance plan with an excessive annual deductible.

 

Can you answer “yes” to any of the following questions?


· Are you an uninsured, self-employed entrepreneur?

· Do you lack prescription drug coverage?

· Is your co-pay $10 or more?

· Are you insured, but your family is not?

· Is your annual deductible close to $2000?

· Are you a senior caught in the Medicare Part D donut hole late in the year?

 

Don’t worry; we’re not going to ask you for money.


If you answered “yes” to any of the above questions, the BetterRxCard prescription discount card can help. All you need to do is Get your free card and start saving and average of 45% off prescription drugs at more than 60,000 pharmacies nationwide.

 

We’ll never ask you for…


· …an application fee.

· …a registration form requiring lots of personal information.

· …your age, income or place of residency.

 

But we’ll offer you…


· …a free drug card (English/en Español).

· …toll-free customer service.

· …a comprehensive website with a list of participating pharmacies.

· …a and exclusive brand name prescription cost reduction tool.

 

Give it a go. Print your free drug card today, present it to your local pharmacist when picking up your prescription and it’s onward with the savings.

The 411 on a Free BetterRxCard: “How’d you do that?”

by BetterRxCard 9. December 2010 00:44

“How is that possible?”

“I don’t believe it.”

“Huh?”

 

If this were a game of Jeopardy the correct answer would be: “What do we hear every time we mention that the BetterRxCard saves customers an average of 45% off prescription drugs?”

 

Here’s the 411, my friends…

 

It’s true. Using the BetterRxCard saves customers an average of 45% off prescription drug costs. Through our strategic partnership with a larger network, we are able to work with local pharmacies, helping draw customers to community businesses and working with them to offer deep discounts.

 

“So, why don’t they charge the low rate to begin with?”

 

Don’t take it personally. An individual pharmacy may not be equipped to offer discounts unless they can save in other ways. That’s how BetterRxCard helps. We promote your favorite pharmacies through free marketing. And businesses know that if you stop in their pharmacy for one thing, you may stay to purchase a few more household items.

 

“Aren’t you just a large company taking advantage of the little guy?”

 

Not at all.

 

Pharmacies love us, and that’s the truth. They love us because we bring them new customers. They love us because a happy customer is a loyal customer. They also love us because we help with their marketing initiatives – for free. The money they save in promoting their businesses and products gets passed on to you in the form of savings.

 

Still skeptical? If you haven’t done so already, visit our Features page to learn about our full spectrum of benefits.

 

We’ll make a believer out of you yet.

Tags:

Prescription Discount Cards

About ... Genuity Group

For years, Genuity Group has been engaged in finding new ways to save money on prescription drugs by blending technology with patients needs and doctor and pharmacist requirements. Along the way we learnd a lot! We used that knowledge to  created new, innovative ways to help consumers and employers save money on prescription drugs.

 

In 2006, we created a new technology that would save millions of dollars off the cost of brand name drugs for self-insured employers and consumers. That technology, called EquivaMeds, is a patent-pending tool that has averaged more than $700 per year in savings for consumers nationwide – nearly four times more savings than is possible with a traditional discount drug card.

 

In 2009, we introduced BetterRxCard, a discount drug card program that not only provided the best discounts available for consumers when insurance wasn't an option, but it also provides a way to save on expensive brand name drugs.



Now I we're sharing some of what I've learned here.  Sure, we'll talk about projects we're working on, like the BetterRxCard and EquivaMeds.  But there are other ways out there to save and many other things to consider when you are in a position that you need to find the facts and make a decision.  I hope we provide some of the information to help you, one of the  58% of Americans that have some form of monthly prescription drug cost, save money.

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